AR is a hot topic right now, but what exactly is augmented reality? How does it work and why should you use it for your business? This article will give you an overview of the benefits of creating an AR app and show you how to create your own with PhoneGap.

What is Augmented Reality?

Augmented reality (AR) is a technology that superimposes computer-generated images on top of the real world. Augmented Reality can be used in a variety of ways, but it’s most commonly seen in smartphone apps like Pokemon Go or Snapchat filters.

Augmented Reality differs from Virtual Reality because it doesn’t completely replace your view of the real world with an artificial one–instead, AR adds something new to your environment that wasn’t there before.

Why should you create an AR app?

The first reason you should create an AR app is because it’s the next big thing. The popularity of augmented reality has exploded in recent years, and it’s predicted that by 2022, 60{6f258d09c8f40db517fd593714b0f1e1849617172a4381e4955c3e4e87edc1af} of all smartphones will have some sort of AR capability.

The second reason you should create an AR app is because they’re great at engaging users. An experience that combines real life with digital content can be exciting and fun for people who are interested in technology–and even those who aren’t! This means that your potential audience could include anyone from children who want to try out new technology to adults who are looking for something fun or educational.

Thirdly, if your business sells products or services related to physical goods (like clothing), then creating an AR experience will help increase sales by making customers more likely buy from you instead of somewhere else online where there isn’t any interactivity involved.”

What are the benefits of creating an AR app?

AR apps have some very clear benefits.

  • They’re more engaging than regular apps, because they let you interact with your content in a new way. Your users will feel like they’re part of the story, which makes them more likely to return again and again.
  • They’re more fun to use, because they provide a unique experience that can’t be replicated by any other medium. This also means that people are more likely to tell their friends about your AR app–and word-of-mouth recommendations are one of the best ways for an app to go viral!
  • They’re memorable too: because it’s so novel (and often funny), getting an AR experience into someone’s head is easy; once you’ve had one yourself there’s no going back!

How can you create an AR app with PhoneGap to get started with your own creation?

To get started with your own AR app, you’ll need to create a basic PhoneGap project. You can use either Android or iOS as the base platform for your app–the process will be similar for both.

  • Create a new folder on your computer with the name of whatever you want to call your project (e.g., “MyFirstARApp”).
  • Open that folder in terminal or command line and then cd into it using cd MyFirstARApp (if using MacOS) or cd C:\Users\YOURUSERNAME\Documents\Development_Projects\MyFirstARApp (if using Windows). Now type npm init -y , which will create an empty package.json file and prompt you with questions about what libraries should be included in this project’s dependencies list; answer all of these questions by pressing Enter until they’re complete before pressing Ctrl+C twice followed by Ctrl+V once more in order to quit out of Nano editor window and return back into bash shell command line interface where we left off earlier when creating our new folder structure above..

Augmented reality is a great way to engage users, and it’s easier than many people realize.

Augmented reality is a great way to engage users, and it’s easier than many people realize. The technology is getting better and more affordable, the tools are getting easier to use, and the market is growing rapidly.

Even if you aren’t interested in creating your own AR app or game right now (and let’s be honest–you should be), there’s plenty of reasons why you should care about what’s happening with augmented reality:

  • It will change how we interact with computers
  • It will change how we interact with each other


Augmented reality is a great way to engage users, and it’s easier than many people realize. The technology has been around for years, but its popularity has exploded in recent years due to improvements in hardware capabilities and software development tools like PhoneGap. It doesn’t take much time or money for anyone with an idea for an AR app to get started creating one today!